by JillLush | Nov 27, 2019 | Communication, Content Marketing, Digital Marketing, Marketing, Marketing strategy, Marketing Tips, Small business, Uncategorized
6 Tips for Effective Communications in Business Whatever your opinion is on the roles of sales and marketing, whether they are separate, the same or a blend, the role of communications is imperative in both sales and marketing. Our good friends over in the IE...
by JillLush | Nov 15, 2019 | Marketing strategy, Planning, Thought Leader, Uncategorized
Is Marketing Strategy for 2020 scaring you? What is Strategy? Indeed, what is Marketing Strategy? To me, a business with a strategy is a business with a sense of direction. SOSTAC In the 1990s, PR Smith very kindly developed the SOSTAC model, which is still used and...
by JillLush | Aug 31, 2019 | Business, Business Owner, Content Marketing, Digital Marketing, Market Research, Marketing, Marketing strategy
Keep your Marketing Simple The best Marketing is the simplest. It might take hours, weeks, months or years to get right. However, the most simple marketing is also the most effective. What did Drucker Say? Peter Drucker (born 1909 and died 2005) is a so well...
by JillLush | Aug 20, 2019 | Business, Business Owner, Digital Marketing, Instagram, Marketing, Marketing strategy, Outsourcing, Social Media
With 1 billion active users on Instagram are you feeling left out if you’re not using it for your business or not using it correctly? Here’s some tips to help you get started on Instagram. 1. Create an Instagram account from the App – it is easier...
by JillLush | Jul 11, 2019 | Business Owner, Digital Marketing, Marketing strategy, Marketing Tips, Outsource, Outsourcing, Planning, Small business, Social Media Strategy, Start-up business
Are you looking for some tips to create a marketing strategy for your business if you’re not a marketer? You’re a busy business owner and you’re expected to know everything about marketing! Let’s be honest, that’s just not possible for...