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Affordable ways to Market your Business

Affordable ways to Market your Business

by JillLush | Oct 17, 2022 | Affordable Marketing, Marketing strategy, Small business

Want to know some AFFORDABLE ways to market your business? The great thing about marketing is that it’s not exclusive to the big brands. There’s plenty of room for small businesses too. Marketing doesn’t have to cost you an arm and a leg! As a matter of fact, some...
Do you know the position of your product or service in the market?

Do you know the position of your product or service in the market?

by JillLush | May 24, 2022 | Business Owner, Marketing, Marketing strategy

Just where does my product or service sit in the market? This is often a difficult question to answer when asked in isolation.  However, when asked a different way it helps to focus the mind easier.  So, I’ll ask you again! Heard of Penneys? If your product or service...
All You Need to Know About Nostalgia Marketing

All You Need to Know About Nostalgia Marketing

by JillLush | Apr 21, 2022 | Marketing, Marketing strategy, Marketing Tips, Marketing Trends, Nostalgia Marketing

What is Nostalgia Marketing? Nostalgia marketing is about associating your brand with positive ideas / memories from the past. The aim of this is to connect your brand with these feelings of comfort and joy. HubSpot puts this so eloquently: “Nostalgia marketing is the...
The Ultimate Guide to Affiliate Marketing

The Ultimate Guide to Affiliate Marketing

by JillLush | Feb 28, 2022 | Affiliate Marketing, Marketing strategy

What is affiliate marketing and how does it work? In this blog we’re going to break down everything you need to know about affiliate marketing! So, what is affiliate marketing? Affiliate marketing is the process of earning a commission by promoting products for a...
Everything you need to know about Free Sample Marketing

Everything you need to know about Free Sample Marketing

by JillLush | Feb 7, 2022 | Free Sample Marketing, Marketing strategy, Pricing Strategy, Small business, Uncategorized

What is Free Sample Marketing? Free Sample Marketing is the act of giving your customers free services or products. There is much debate on whether this is a smart marketing strategy for businesses. It is not something that we advise all clients.  We often opt for...
5 New Year’s Resolutions for Marketers in 2022

5 New Year’s Resolutions for Marketers in 2022

by JillLush | Jan 12, 2022 | Marketing strategy, Marketing Tips

Can you believe it’s already 2022? How are those New Year resolutions coming along?! While making resolutions (and sticking to them) can be a daunting task, we’ve made it easier for you by creating this list of 5 new year’s resolutions for business/marketing...
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