by JillLush | Nov 8, 2022 | Business, Business Owner, Marketing, Marketing Tips, Web Summit learnings
There are definitely more than six things that we learned at Web Summit 2022. It was a whirlwind visit! I arrived on the Wednesday (official day one) with my five year old daughter in tow. Mental note, Paddy Cosgrave was great to offer Women in Tech tickets at a...
by JillLush | Nov 17, 2020 | Business, Business Owner, Content Marketing, Marketing, Nostalgia Marketing
What is Nostalgia Marketing? “Essentially, nostalgia marketing aims to capture (or rather, re-capture) your audience’s attention by tapping into older and more familiar trends from the past — and we know that it works.” (According to Autopilothq.com)....
by JillLush | Nov 9, 2020 | Blog writing, Business, Business Owner, Content Marketing, Covid-19 Business, Email Marketing, Marketing, Marketing Budget, money, Start-up business, time
Trying to save time and money on marketing? Here are 5 tips to help you save both time and money on your marketing: Tip One – if your budget is low, then invest time The best tip that I can give to any business, start-up or otherwise, is that if you don’t...
by JillLush | Jul 31, 2020 | Business, Business Owner, Content Marketing, Digital Marketing, Marketing, Marketing Budget, Marketing strategy, Marketing Tips, Marketing Training, Social Media, Social Media Strategy
My 3 Most Frequently Asked Questions – what are they? I’m in a lucky position to be in front of hundreds of business owners every year due to the marketing training I deliver. As a trainer, I prepare slides, make sure I’m up to speed with my content...
by JillLush | Jul 6, 2020 | Blog, Blog writing, Business, Business Owner, Content, Content Marketing, SEO, Website
These 5 tips should get you started with your blog If you’re new to blogging or a returning blogger for your business website, hopefully these 5 tips will help you. Firstly, HubSpot.com kindly give a good brief description of what a blog is: “a blog is a...
by JillLush | Jun 13, 2020 | Brand, Brand Colour, Business, Colour, Marketing, Marketing strategy, Marketing Tips, Small business, Start-up business
What do your brand colours say about your business? Colour evokes emotions in people, which means colour evokes emotions for your customers. What is your brand saying to your customers? What emotion is being evoked? Colour can have powerful meanings. It can also...