by JillLush | Nov 23, 2025 | Artificial Intelligence, Marketing, Marketing Tips
Full credit for this article goes to our TU Dublin intern, Maciej Sokalski. AI is something that his generation is growing up with, so interesting to see his perspective. Here are his thoughts on some AI tools for Marketing. AI in Digital Marketing Artificial...
by JillLush | Dec 8, 2024 | Content Marketing, Marketing strategy, Marketing Tips, Social Media, Social Media Marketing
Time to set some resolutions for slicker working in 2025? Then setting a social media calendar now could be time well spent! A well-crafted social media calendar is so helpful when it comes to your digital marketing strategy. It helps you stay organised and who...
by JillLush | Apr 11, 2024 | Business, Marketing, Marketing Tips, Start-up business
How to Kickstart Your Business Marketing: Essential Steps to Begin Starting a business can be an overwhelming experience. Yes, it is exciting, but there are too many areas to be an expert in, including marketing. If marketing doesn’t come naturally to you, then...
by JillLush | Nov 8, 2022 | Business, Business Owner, Marketing, Marketing Tips, Web Summit learnings
There are definitely more than six things that we learned at Web Summit 2022. It was a whirlwind visit! I arrived on the Wednesday (official day one) with my five year old daughter in tow. Mental note, Paddy Cosgrave was great to offer Women in Tech tickets at a...
by JillLush | Apr 21, 2022 | Marketing, Marketing strategy, Marketing Tips, Marketing Trends, Nostalgia Marketing
What is Nostalgia Marketing? Nostalgia marketing is about associating your brand with positive ideas / memories from the past. The aim of this is to connect your brand with these feelings of comfort and joy. HubSpot puts this so eloquently: “Nostalgia marketing is the...
by JillLush | Jan 24, 2022 | Marketing plan, Marketing Tips
January can mean new marketing plans. If your current marketing plan needs a refresh for 2022, then you’ve come to the right place! We’re going to break down the top four things you should do to create the best marketing plan for your business this year. Aine...
