Digital Marketing means many things to many people. For most business owners their minds go straight to the world of social media. From our perspective, we see Digital marketing as quite a broad term that encompasses all marketing efforts that use an electronic device or the internet.
Email marketing is a very powerful tool for businesses. But what’s in it for me?! As a business, we want to use it as a marketing tool. As a consumer, we want to be informed or better still, get discounts!!
Honestly, the list of benefits can go on and on. It might go viral. You can build brand awareness. The real-time communication is prompt in dealing with customer queries. Businesses can choose to engage with influencers. Not only that, you can run competitions and polls too!
Your effective marketing strategies need to capture the attention of your consumers quickly. Not only that, you need to leave a lasting impression! We believe that video marketing is a powerful tool that your business can leverage. Let’s explore the benefits and potential of video marketing.
Outsourcing marketing can be hugely beneficial for businesses because it can help them save time and money. Who doesn’t want to save both TIME and MONEY?!
It can also help your business to gain access to specialised skills and expertise. Not only that, it can free up resources for other areas of the business.
Video marketing is going nowhere soon. And the audio podcast content is still being hugely consumed, and made. Now that we’re out and about, either commuting or travelling, it allows us the time to listen to podcasts.
Kevin, our intern, is definitely of the TikTok generation! So, we tasked him to write this blog on his tips for TikTok Content Creation. However, he is not one to mince his words, so he gets straight to the point! Here is what Kevin says: TikTok has seen a huge...
There are definitely more than six things that we learned at Web Summit 2022. It was a whirlwind visit! I arrived on the Wednesday (official day one) with my five year old daughter in tow. Mental note, Paddy Cosgrave was great to offer Women in Tech tickets at a...