by JillLush | Nov 17, 2020 | Business, Business Owner, Content Marketing, Marketing, Nostalgia Marketing
What is Nostalgia Marketing? “Essentially, nostalgia marketing aims to capture (or rather, re-capture) your audience’s attention by tapping into older and more familiar trends from the past — and we know that it works.” (According to Autopilothq.com)....
by JillLush | Nov 9, 2020 | Blog writing, Business, Business Owner, Content Marketing, Covid-19 Business, Email Marketing, Marketing, Marketing Budget, money, Start-up business, time
Trying to save time and money on marketing? Here are 5 tips to help you save both time and money on your marketing: Tip One – if your budget is low, then invest time The best tip that I can give to any business, start-up or otherwise, is that if you don’t...
by JillLush | Oct 31, 2020 | Brand, Business Owner, Communication, Content, Content Marketing, Marketing, Marketing strategy, Marketing Tips, Uncategorized
One thing to improve marketing? Wouldn’t we all love to know that ONE thing that will improve our marketing?! However, for some the answer is quite simple. Remember that your customer or potential customer, consumes content visually in an “F”...
by JillLush | Sep 30, 2020 | Content Marketing, Digital Marketing, influencer marketing, Marketing, Marketing Tips
Ok, so there is probably more than five, but we’ll start somewhere! While delivering digital marketing training this week, the subject of influencer marketing arose in two of these training sessions. Both times the subject sparked some great...
by JillLush | Jul 31, 2020 | Business, Business Owner, Content Marketing, Digital Marketing, Marketing, Marketing Budget, Marketing strategy, Marketing Tips, Marketing Training, Social Media, Social Media Strategy
My 3 Most Frequently Asked Questions – what are they? I’m in a lucky position to be in front of hundreds of business owners every year due to the marketing training I deliver. As a trainer, I prepare slides, make sure I’m up to speed with my content...
by JillLush | Jun 13, 2020 | Brand, Brand Colour, Business, Colour, Marketing, Marketing strategy, Marketing Tips, Small business, Start-up business
What do your brand colours say about your business? Colour evokes emotions in people, which means colour evokes emotions for your customers. What is your brand saying to your customers? What emotion is being evoked? Colour can have powerful meanings. It can also...
