by JillLush | Jan 17, 2021 | Market Research, Marketing, Marketing plan, Marketing planning, Marketing strategy, Marketing Tips
We’re now heading into our third week in January. If you’re in Ireland, your business might be affected one way or another with the lockdown that we’re living through…again. So, just how do you plan for 2021 when so much can’t be planned? Keep it simple Don’t...
by JillLush | Oct 31, 2020 | Brand, Business Owner, Communication, Content, Content Marketing, Marketing, Marketing strategy, Marketing Tips, Uncategorized
One thing to improve marketing? Wouldn’t we all love to know that ONE thing that will improve our marketing?! However, for some the answer is quite simple. Remember that your customer or potential customer, consumes content visually in an “F”...
by JillLush | Sep 30, 2020 | Content Marketing, Digital Marketing, influencer marketing, Marketing, Marketing Tips
Ok, so there is probably more than five, but we’ll start somewhere! While delivering digital marketing training this week, the subject of influencer marketing arose in two of these training sessions. Both times the subject sparked some great...
by JillLush | Jul 31, 2020 | Business, Business Owner, Content Marketing, Digital Marketing, Marketing, Marketing Budget, Marketing strategy, Marketing Tips, Marketing Training, Social Media, Social Media Strategy
My 3 Most Frequently Asked Questions – what are they? I’m in a lucky position to be in front of hundreds of business owners every year due to the marketing training I deliver. As a trainer, I prepare slides, make sure I’m up to speed with my content...
by JillLush | Jun 13, 2020 | Brand, Brand Colour, Business, Colour, Marketing, Marketing strategy, Marketing Tips, Small business, Start-up business
What do your brand colours say about your business? Colour evokes emotions in people, which means colour evokes emotions for your customers. What is your brand saying to your customers? What emotion is being evoked? Colour can have powerful meanings. It can also...
by JillLush | Apr 6, 2020 | Business Owner, Covid-19 Business, Digital Marketing, Marketing Budget, Marketing strategy, Marketing Tips, Online presence
Is your business in need of some Marketing SOS? During the Covid-19 crisis there is a significant impact on many businesses. Some are thriving, some have pivoted direction completely and some have been forced to shut. Whatever the status, please do not stop...