by JillLush | Nov 28, 2019 | Business Owner, Marketing strategy, Marketing Training, Small business, Uncategorized
Marketing Workshop – first of 2020 Join us to learn how to deliver real results in your marketing for your business! Are you trying to make some new plans for your business in 2020? Are you trying to grow your business in 2020 and beyond? Do you realise that you...
by JillLush | Nov 27, 2019 | Communication, Content Marketing, Digital Marketing, Marketing, Marketing strategy, Marketing Tips, Small business, Uncategorized
6 Tips for Effective Communications in Business Whatever your opinion is on the roles of sales and marketing, whether they are separate, the same or a blend, the role of communications is imperative in both sales and marketing. Our good friends over in the IE...
by JillLush | Nov 15, 2019 | Marketing strategy, Planning, Thought Leader, Uncategorized
Is Marketing Strategy for 2020 scaring you? What is Strategy? Indeed, what is Marketing Strategy? To me, a business with a strategy is a business with a sense of direction. SOSTAC In the 1990s, PR Smith very kindly developed the SOSTAC model, which is still used and...
by JillLush | Nov 6, 2019 | Content, Content Marketing, Marketing strategy, Outsourcing, Uncategorized
Are you writing content that you want to hear or that your customers want to hear? It seems like a simple question, but are you being honest with yourself?! Are you sure that you’re writing content that your customers (or potential customers) want to hear?...