by JillLush | May 12, 2021 | Market Research, Marketing Tips
So, you’re either starting out or already on your business journey. You realise that you need to do some market research. You can’t answer the questions about your target customer. But where do you start? Simple answer is at the beginning! What do you know about...
by JillLush | Mar 4, 2021 | Marketing, Marketing planning, Marketing strategy, Marketing Tips
Are you in business attempting to market an upcoming “Hallmark” Day? By “Hallmark” Day, we refer to occasions that have been turned into commercial events. Wikipedia state: “a Hallmark holiday is a holiday that is perceived to exist primarily for commercial purposes,...
by JillLush | Jan 30, 2021 | Marketing Tips, SEO, Website
What are the 3 tips to help improve your SEO? Are you looking for tips to improve your SEO? That’s Search Engine Optimisation or SEO for short. There are literally hundreds of things that effect the SEO performance on your website. These things, or...
by JillLush | Jan 17, 2021 | Market Research, Marketing, Marketing plan, Marketing planning, Marketing strategy, Marketing Tips
We’re now heading into our third week in January. If you’re in Ireland, your business might be affected one way or another with the lockdown that we’re living through…again. So, just how do you plan for 2021 when so much can’t be planned? Keep it simple Don’t...
by JillLush | Nov 17, 2020 | Business, Business Owner, Content Marketing, Marketing, Nostalgia Marketing
What is Nostalgia Marketing? “Essentially, nostalgia marketing aims to capture (or rather, re-capture) your audience’s attention by tapping into older and more familiar trends from the past — and we know that it works.” (According to Autopilothq.com)....