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Highlights from Web Summit Lisbon 2023

Highlights from Web Summit Lisbon 2023

Love it or hate it, despite all the controversy around Web Summit in recent months (and indeed years!), it never fails to disappoint!

Our CEO, Jill Lush, recently ventured to soak up the atmosphere and attend talks to see and learn more about the world of digital, AI, technology and everything in between. This is what she says!

Here are just some of my highlights from my short trip to Lisbon:

Just what is Digital Marketing?

Just what is Digital Marketing?

Digital Marketing means many things to many people. For most business owners their minds go straight to the world of social media. From our perspective, we see Digital marketing as quite a broad term that encompasses all marketing efforts that use an electronic device or the internet.

Email Marketing: What’s in it for me?

Email Marketing: What’s in it for me?

Email marketing is a very powerful tool for businesses. But what’s in it for me?! As a business, we want to use it as a marketing tool. As a consumer, we want to be informed or better still, get discounts!!

Video Marketing: The Power of Visual Content

Video Marketing: The Power of Visual Content

Your effective marketing strategies need to capture the attention of your consumers quickly. Not only that, you need to leave a lasting impression! We believe that video marketing is a powerful tool that your business can leverage. Let’s explore the benefits and potential of video marketing.

Top 5 Marketing Trends of 2023

Top 5 Marketing Trends of 2023

Video marketing is going nowhere soon. And the audio podcast content is still being hugely consumed, and made. Now that we’re out and about, either commuting or travelling, it allows us the time to listen to podcasts.

What is Outsourced Marketing?

What is Outsourced Marketing?

Sometimes you might just need help on a certain project, event or marketing milestone for your business. Other times it might be outsourcing just one element of the overall marketing strategy, like social media management, for example.